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Home Top Stories

Through – The News Movement, Lewis creates a voice for factual information

News startup by Ex- Dow Jones CEO on content-monetization business model

The Global Economics by The Global Economics
May 6, 2021
in Top Stories
Reading Time: 2 mins read
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Through - The News Movement, Lewis creates a voice for factual information

Through - The News Movement, Lewis creates a voice for factual information

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The Dow Jones financial news service started as a niche news agency and now publishes reputable and well-known news publications such as Barron’s, Private Equity News, The Wall Street Journal, Mansion Global, MarketWatch, and Financial News. This company, which was established in 1882, is now owned by News Corp.

Will Lewis, the company’s former CEO, is preparing to form a new company. This is due to his concern about the general misinformation that people or the audience get. Today, social media is booming, and everyone uses the digital medium to communicate messages, news, and anything else they deem useful. With so much content and use on social media, there are many opportunities for inaccurate information to be spread. Fake news and rumors often present difficult challenges to people, resulting in reputational harm.

The intentional and misleading information harms the brand’s reputation and affects the audience in the wrong way. This, according to Will Lewis, is a global crisis. As a result, he is working with the aim of providing detailed and accurate information. The new venture will provide the audience with reliable social media information. Such a movement is important because the world communicates primarily via social media; according to a study, more than half of Americans rely on news flashes through social media.

Technology provides convenience; here, the masses have the option of receiving false information anywhere, at any time, through digital platforms. News that is inaccurate can damage objective facts.

In this venture, Lewis has Ramin Beheshti and Eleanor Breen as partners, and he is the CEO. Beheshti and Breen, the two partners, are the chief customer officer and chief of operations, respectively. Editor-in-Chief Kamal Ahmed is a co-founder who previously served as the editorial director of the British Broadcasting Corporation’s news division.

The start-up is built as a content-monetization business model, according to the CEO – Lewis, and is still in the proof-of-concept stage. Despite the fact that the company is registered in the United Kingdom, it will have operations in both London and New York. It incorporates cutting-edge reporting techniques, with the journalists sharing information through video, audio, and text.

Lewis has provided seed funding for the news movement and is in negotiations with potential investors. The firm has distribution and advertisement partners, and the first investigations will be released later this year. The News Movement is currently being nurtured incubated by the UK’s ITN broadcast production, which may get into collaboration.

Tags: dowjonesEleanorBreenfinancialnewsformerCEOGeneralMisinformationKamalAhmedlondonMansionglobalMarketwatchNewfirmnewyorkpreparingtoformRaminBeheshtiSocialMediathewallstreetjournalWillLewi
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