On 7th June, the e-commerce giant Amazon announced the beginning of the car rental services through Amazon Home Services in the UAE. Sharjah, Ras Al Khaimah, Dubai, Abu Dhabi, and Ajman can experience the hassle-free online service.
The service offers easy navigation on the website. The customers can click the tab of home services and get easy rides. A wide range of cars is available from various models like Mitsubishi ASX, Kia Sportage, Kia Picanto, Chevrolet Spark, and Mitsubishi Attrage in SUVs, sedans, or hatchback. The rental price comprises time, delivery, and collection of the selected car and third-party auto insurance.
The company offers the service to the customers from one day to 30 days. The customers can avail of the service and get the car delivered to the selected address within 3 hours of booking. It is a simple and cost-efficient model where the charges start from AED 44 per day.
The benefits include more than 95 on-demand professional services, including the newly launched car rental services with verified professional service providers, no hidden charges, and easy scheduling options as per customers’ needs.
The Passenger car market in UAE is estimated to reach US$3,613.4 million in 2021. The annual growth rate (CAGR 2021-2025) of 5.87% accounts for a market volume of US$4,540.1 million by 2025.
Although the year 2021 began with a slow pace, the trends reversed from March with sales of 17.887 units totaling to Q1 sales at 49.397 with major players like Toyota, Nissan, and Suzuki with sales growth by 14.5%, 15.4%, and 170.1%, respectively.
The GCC Car Rental Market is expected a CAGR of nearly 15.7% by 2025. The car rental platform has become the go-to for customers with easy access and cost-effectiveness. The car rental service in UAE is on a surge leading to recovery from the losses experienced in the lockdown.
Most businesses adopted new trends to lure customers with provisions like zero security charges and no fixed amount, which means paying for miles used.
Competitive backdrop:
The massive fragmented GCC Car Rental Market includes many startups and regional businesses; for example, Thrifty, Budget rent a car, Fast rent a car, Sixt rent a car and Hertz. The giants in the industry get into a joint venture to thrive the businesses.